There are colors you only wear in summer — but Aura Blue, in our eyes, is the kind of shade that shines across every season. This deep, almost mysterious blue hue is just as powerful as the woman who wears it. Inspired by the calm of the ocean and the energy of twilight skies, Aura Blue isn’t tied to just one season.
There are colours you only wear in summer — but Aura Blue, in our eyes, is the kind of shade that shines across every season. This deep, almost mysterious blue hue is just as powerful as the woman who wears it. Inspired by the calm of the ocean and the energy of twilight skies, Aura Blue isn’t tied to just one season.
Swimwear as a statement piece
The bikinis from this collection were designed with the idea that your style doesn’t stop at the beach or pool. Our pieces transition effortlessly into your everyday look. Pair the top with linen trousers and an oversized blazer for a city lunch or sunny spring terrace moment. Or wear it under a loose-knit sweater on a late summer night by the sea. Your swimwear can even serve as a sleek base layer beneath an open-back dress — no visible straps, just elegance. The deep blue tone pairs beautifully with beige, grey, cream, or even forest green, adding that perfect touch of flair without ever being too much.
From summer glow to winter layering
Even beyond the warmer months, Aura Blue pieces remain relevant in your wardrobe. Think spa weekends in the fall or a cozy wellness day — the ideal setting to let your swimwear shine again. The rich tone comes alive in softer lighting and feels like a serene reminder of balmy summer days, exactly when you need them most.
A wardrobe that moves with you
At AYA Label, we believe in versatility. The Aura Blue collection was made to avoid seasonal storage. The soft, durable fabric — crafted from recycled nylon — feels gentle on the skin, dries quickly, and keeps its shape. Morning dip or ice bath? No worries, we’ve got you (just like our swimwear does). These pieces are designed to be part of your wardrobe all year round: stylish, sustainable, and full of soul.
Aura Blue is a mood
Whether you're basking in the summer sun or wrapped in wool socks on your couch — this collection is a reminder that you’re always allowed to shine. That beauty isn’t seasonal — it grows from how you feel. And sometimes, all you need is a touch of Aura Blue. Or a little bit of AYA.